Awareness

Deepfakes Recognised as Top Industry Risk in 2025

The world's leading consultancies—Accenture, KPMG, Deloitte, PwC, and more—are already vocal about Generative AI and Deepfake risks. The threat is real, and the time to act is now.

42%

Annual market growth for deepfake detection

$15.7B

Projected market size by 2026 (up from $5.5B in 2023)

#1

CEO Fraud predicted as top banking scam for 2025

Industry Leaders Speaking Out

Major global consultancies have identified deepfake threats as a critical business risk, publishing research and launching initiatives to help organizations prepare.

Accenture logo

Accenture

Launched awareness AI + ID kit campaign in 2025, covering training and underlining the need for detection solutions.

Global market for deepfake detection to grow by 42% annually from US$5.5 billion in 2023 to US$15.7 billion in 2026.

KPMG logo

KPMG

Examines the growth of deepfake technology, its role in cybercrime and fraud, and the urgent need for businesses and governments to adopt advanced cybersecurity measures to detect and mitigate its threats.

Deloitte logo

Deloitte

Highlights the convergence of generative AI and deepfakes as a critical business risk requiring immediate strategic response.

PwC logo

PwC

Training raises awareness and equips participants with practical tools to recognize and respond to deepfake and impersonation threats.

NetGuardians logo

NetGuardians

Cybersecurity specialist firm predicts CEO Fraud as No.1 Banking Fraud/scam to watch in 2025.

Key Takeaways

What the industry research tells us about the deepfake threat landscape.

Awareness is Growing

Major consultancies are investing in training and awareness programs to help organizations recognize deepfake threats.

Market Exploding

The deepfake detection market is projected to nearly triple by 2026, reflecting urgent demand for solutions.

CEO Fraud Rising

Executive impersonation using deepfakes is predicted to be the #1 banking fraud vector in 2025.

Detection is Critical

Training alone is not enough—organizations need advanced detection solutions to protect against sophisticated attacks.

Ready to Assess Your Risk?

Truaud helps organizations understand their deepfake vulnerability and implement effective defenses. Let's start the conversation.

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